On May 18, BYD announced that it officially became the official partner of Latin America in the 2024 America Cup. This is the official partner of BYD once again becoming the world's top sports event after the European Cup cooperation. It not only marks BYD's leading position in the field of green transportation, but also demonstrates its commitment and determination to promote sustainable development.
BYD officially became the official partner of America Cup in Latin America in 2024
As one of the world's highest-level football matches, this America's Cup will be held in the United States from June 20 to July 14. During the event, BYD will establish deep resonance and links with audiences around the world through stadium experience, fan activities and resource interaction, convey strong sports spirit and promote the concept of green travel.
Li Ke, executive vice president of BYD and president of BYD Americas, said: "Football is one of the most influential and passionate sports in America. We feel honored to join hands with the top feast America Cup in football. This cooperation is very consistent with the vision of building a green America. As a global leader in new energy vehicles, BYD hopes to integrate into the sports field and build a green future."
From left to right
Jordan Vallejo, sales director of passenger cars of BYD Mexico branch;
Zou Zhou, national manager of BYD Mexico branch;
Li Ke, executive vice president of BYD and president of BYD Americas;
Li Tie, general manager of BYD Brazil branch
Juan Emilio Roa, business and marketing director of America Cup, is looking forward to this cooperation and said: "We warmly welcome BYD to become the official partner of America Cup Latin America in 2024. This cooperation strives to bring a more green, environmentally friendly and sustainable experience to the competition and inspire fans around the world and all sectors of society to actively adopt sustainable development actions."
At present, the business in the American market has expanded to more than 20 countries and regions. The product line covers passenger cars, commercial vehicles, rail transit and photovoltaic energy storage, provide comprehensive green solutions for sustainable development in America. In addition, BYD further took advantage of the industrial chain in America and set up a large-scale production base complex composed of three factories in Brazil to continuously deepen the global layout. On May 14, BYD's first new energy pickup BYD SHARK was launched in Mexico, which was BYD's first model with a heavy start overseas. BYD takes America as a key strategic market and continues to promote local electric transformation through innovative technologies.
Throughout the world, BYD's new energy footprint has spread to more than 80 countries and regions including Japan, Germany, Australia, Brazil and UAE, leading the development of the global new energy industry with ahead TEC. Through cooperation with famous competitions such as America Cup and European Cup, BYD will establish a positive model of sustainable lifestyle and inject impetus into the global green dream.
